Who is RoleModel Software?

Glorifying God by applying our craft to serve business innovators and colleagues.

RoleModel Software is a world-class, collaborative software development team dedicated to delivering the highest quality custom web and mobile software solutions while cultivating a work environment where community, family, learning, and mentoring flourish.

Founder Ken Auer, established RoleModel in 1997 with the goal of helping businesses succeed with scalable software. Over the years, that mission hasn’t changed. After over 20 years in business and over 100 successful projects, RoleModel continues to guide and provide for their clients. RoleModel’s CEO Caleb Woods leads the team towards constant improvement and success, delivering high value tailored software solutions.

One of our values is collaboration. One way we build this value is by strengthening our company culture through experiments— mixing up our teams and giving them a common goal to work toward, and time away to regroup together. 

During our annual company retreat, all the employees of RoleModel Software and their families gather together for a time of reflecting on the year and casting the vision for what the next year(s) will look like and what we hope to accomplish as a team. In 2023, we visited Asheville, North Carolina. Our retreat theme of nurturing a Team Environment for Growth is anchored in our core values of Character, Collaboration, and Craftsmanship. While in Asheville, we took a team trip to see the Biltmore Estate and spent some time exploring Asheville, furthering relationships, and sharing experiences outside of work. 

We are so thankful for the time to connect and grow as a team. We look forward to another year of serving our partners.

Check out the video to see more about our time together.